Thursday, June 25, 2009
What color is Twitter?

Finally found the WoW Mt. Dew Game few...the red one is good, but the blue one tastes like ass...
Because I only grabbed the first color in a tweet, the above results in red (255,0,0). Getting a few hundred of these took a day (6/24/2009), as the Twitter API limits how often you can query it. Consequently, most color tweets were missed. However I got enough to make the picture above, where every pixel corresponds to a tweet mentioning that color.
Some things to note:
- ☞ There's a lot of green in there, no doubt due to #iranelection
- ☞ Many color names were metonyms not used to actually describe colors (e.g. White House, "green energy industry")
- ☞ Other occurrences were names from popular culture: e.g. Chris Brown, Black Eyed Peas, Pink.
- ☞ White and black seem to be especially popular descriptions of pets
- ☞ Though not statistically significant, no occurrences of the colors described as "PapayaWhip" or "LavenderBlush" were observed.
- ☞ Though rarely tweeted, I treated hex color codes as valid colors (e.g. "#00FF00"). This caught a few hashtags, (e.g "#ace") for a little random spice.
Though an obvious next step would be to hook this up to some kind of color-changing LED display, I have a slightly more interesting idea. Stay tuned...
For your amusement, here is a text file with 300 color triples and the tweets that generated them.Right, credit due! This was totally easy thanks to Python Twitter Tools and the webcolors library.